Lord Sonny the Unifier Unleashes His New Video "Right In Your I"
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We’ve got a new single and video from Brooklyn based newcomer Lord Sonny the Unifier, the rollicking 'biker psychedelia' of "Right In Your I!". Heavily inspired by the rock legends of the 60's and 70's, Lord Sonny pays tribute to the soul of rock and roll music with "Final Notice!" - think 70's Bowie & Lemmy meets a 21st Century Motorcycle Club - Dirty Synth Guitar Rock with some softer outer space psychedelic edges.
Now, if you've ever been bullied or know someone who has experienced it in any way, you may appreciate the original music video for lead single "Right In Your I", a victorious artistic statement directed by BD Pironti.
In Lord Sonny the Unifier’s own words, “As the Laws created by those in power continue to favor only those in power, the ones left behind grow exponentially more desperate, hopeless and angry. We can only hope for justice to be equally distributed on those who create unjust laws and those who carry them out as on those who break them. This is a video calling for the injustices to be rectified”.