LA Based Alt/Indie Pop Singer-Songwriter Bohardt Explores Love and Loss in His New Clip "J.A.S.Y.S."
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During the 2010’s, singer/songwriter James Bohardt emerged from the underground scene with dozens of independent albums alongside a variety of artists. Today he is simply known as “Bohardt”. With the release of his debut single "J.A.S.Y.S", the smooth vocals along with his rhythmic writing style are sure to solidify his place within the Alt/Indie Pop genre.
Following the release of his “J.A.S.Y.S.” single, Bohardt has dropped its official music video, directed by Justin Schaefers. The clip personifies the ups and downs of a relationship, and in Bohardt’s own words, “This is a story of love and loss. the video explores what it feels like to live inside the memory of that love that was both the best and worst thing to ever happen to you. When it's gone, it leaves you with a sense of longing that you just can't escape. It is a universal theme that I think can speak to a lot of hurt people”.
Watch Bohardt’s new video for “J.A.S.Y.S.” below, stream it on your preferred music service, and connect with him on his website and social media.