Industrial Rockers KMFDM Unleash Their New Music Video "PARADISE"

KMFDM doesn’t beat around the bush with their views of the world around them, and they shouldn’t have to. They’re fired up, energized, and ready to expose any nonsense they see. KMFDM has always been credited for their creative blend of industrial rock, sprinkled with aggressive and blunt lyrics that challenge our current social and political landscape. Their newest album, “PARADISE”, has dipped into other genres besides industrial rock including abrasive hip-hop, dark alternative rock, and avant-electro-metal. The lyrical daggers are performed by Sascha Konietzko and Lucia Cifarelli, while the percussive fury comes from Andy Selway, joined by Andee Blacksugar on guitar.

KMFDM formed in Paris in 1984, crossing techno/dance and heavy metal to create their signature sound. The band is no stranger to success; they rode the wave for a long time throughout the 80s and 90s. During the 2000s, they focused heavily on touring and making music. Through each tour and album released, KMFDM redefined their sound, bringing you the best work they have now.

“PARADISE” is so brutally honest, it’s almost scary. While we live in our vanilla bubbles, we barely think about the chaos that happens globally except for when we turn on the news for a few minutes. The music video shows raw clips from war, shootings, crimes, protests, etc. Unlawful, inhumane, and disgusting actions humans do to one another out of fear, greed, and power. The destruction of the planet is to be blamed on the human race, and still, nothing is done to reverse the impact. Koneitzko and Cifarelli shout, “Prejudice so rotten it stinks / The whole world on the brink.” If we don’t change our morals or ethics, we are dooming ourselves into premature extinction.

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