Eden Rain Drops Her Stunning New Single/Video "Sugar Baby"

 
 

Fresh from making her live debut in her hometown at Live At Leeds, newcomer Eden Rain continues to stand out as one of the brightest new lights on the UK scene with the reveal of razor sharp new single, “Sugar Baby”. Produced by Benji Gibson, the track showcases Eden’s stand out vocals and stellar songwriting as she sings about the sugar baby dating dynamic in a unique way. Speaking on the release, Eden states:

“Sugar Baby was written after listening to a friend’s experiences of being a sugar baby and dating for money. It’s an eye opening world that I observed for a while. I wanted to play with the phrase ‘fuck bitches get money’ and turn it into something where the women are in control, especially in this situation the women are often perceived to be ‘fucked up’ but my friend sees herself as taking control of her own life and the situation she is in. I still definitely worry about my friend and want her to be safe and happy, especially as these relationships have a unique dynamic, so I wanted that to come across in the verses of the song, while the chorus is her saying yes girl! get that money ! fuck the patriarchy!”

Debuting only a few months ago, Eden has quickly established herself as one to watch on the back of her first four singles, Wake Up You're Stuck,Out In The Cold, Rent In The City and Being Human. Creating autobiographical left-of centre pop with an R&B bend, Eden’s sound has the heart of neo-soul but backed by hip-hop beats and dressed with indie-pop melodies. There’s a touch of the etherealism of Låpsley and FKA Twigs, but with an earthy and streetwise grounding.It’s the culmination of a lifetime of education that came from hand-me-down mixtapes and inherited love of discovery through listening to Desert Island Discs. Gaining support already from BBC Radio 1, DAZED, DIY The Line Of Best Fit, CLASH, Wonderland, Fashionably Early, Before The Data and more, Eden looks set for strong finish to 2021.

Watch the lyric video for “Sugar Baby” now, stream it on your preferred music service and connect with Eden on her social media.

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