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ROSIN Shares Dreamy New Visual for Her Latest Single "Intention"

ROSIN follows on from her beautiful new single “Intention” with an accompanying music video. Directed by Kynza K-J, shot by Arran Green and produced by Zoe Gunn and Abbey Valentina of Zee2Ayy productions, the stunning video adds a new dimension to the gorgeous audio.

“Intention” sees ROSIN share her innermost thoughts. Tender and alluring, the track is a stunning take on unrequited love. A self confessed romantic, ROSIN’s weightless vocals and honest songwriting embody the contrast of sweetness and a fragmenting dream.

Sharing more ROSIN explained: Intention is about feeling this closeness with someone in the moment but knowing that it won’t be more than that.

I found myself wondering how someone can create this intimacy with you, without feeling anything. Although some people might see it as a sad song, as it is about a love that is not reciprocated, I hope that the listener also recognises the beauty of having feelings for someone and how it makes you feel inspired.

I loved the song from the start, as it was so personal and really captured that feeling of a crush being so delicate.

Being able to capture those feelings visually and having a team of such talented people coming together to create the video, was truly magical. Working with one of my best friends and main collaborators Kynza K-J made the whole process feel so intimate.

As a daughter of two visual artists, ROSIN’s upbringing in Berlin was rich in creativity. In more recent years she relocated to London via Brighton to pursue her music career. This has seen her sound evolve into a style that is authentically her own. Her enchanting sound toes a line between folk and experimental pop moments with flecks of electronica.

Drawing inspiration from artists like Phoebe Bridgers, James Blake and Donna Missal, ROSIN has found a network of fellow creatives, allowing her to evolve her soundscape and develop her gifted approach to writing. Intention was written with Duncan Pym who was on co-production duty with Lapsung, a new soundscape and developing her gifted approach to writing.

Watch ROSIN’s new music video for “Intention” now, stream it on your preferred music service and connect with her on social media.

Stream and Share “Intention”

Connect with ROSIN: Instagram | TikTok