Jordan Max Reveals New Single and Video "WAR"
“War” illuminates the nuances of Jordan Max’s signature style, whilst shining a light on the state of the world today. Menacing and majestic minor piano keys resound against tough production as his vocals oscillate from a haunting croon to an angelic falsetto. From the opening line, “Do you choose to speak or do you just stay quiet?” onwards, Jordan Max implores listeners to take a look at how they face the issues of the world.
The music video for “War,” shot on a Moor near Jordan Max’s hometown of Oldham in Manchester, was directed by Hector Dockrill (Jorja Smith) who previously collaborated with Max for his “Hell” video. The single-shot video shows Jordan Max agonising over the future as he sits in the backseat of a car stranded on the Moor with friends, as they overlook an apocalyptic scene unfolding in real time around them.