Facebook recently announced a new app, Collab, where you can make music videos like never before. This platform allows you to create music and upload it, share it with your friends and collaborate on projects with them. The Facebook Collab app could be the next big platform. However, it's still in the early stages of its roll-out.

This latest development from the social media conglomerate comes at a time when people are using technology to connect. The pandemic is still shaking the nation, and people need an outlet to connect with friends and family. Primarily, for Facebook, this new app will be a way to compete with the current leading app — TikTok.

The New App

Collab is a new app that allows you to make music and create a short-form performance. You upload three different clips of yourself singing or playing instruments, then stitch them together as one video. However, you can use other people's videos as well. Once you upload a clip to the app, anyone can use it. If you're new to music, you can start by finding clips of vocals and instruments from other users.

In Facebook's NPE press release, Brittany Mennuti states that this app is a resource to bring friends and family together while they're apart during the pandemic. You can create videos with your friends and share them across platforms.

If you do use other clips after exploring the app, Collab gives credit for all clips. Therefore, if someone else uses your clips, you'll receive credit. With this new experience, making music gets a new, collaborative name.

Part of the reason for this new development is to compete with TikTok. If Collab can make room for itself in the digital world, it can have the same success. It won't be easy, though. TikTok recently crossed the two billion downloads mark, making it one of the most downloaded apps ever.

TikTok has numerous capabilities and started as a music-based app, Musical.ly. If Collab follows this path, you may see it expand as well. For now, though, Collab is focusing on music creation.

in 2018, Facebook launched its app, Lasso, to compete with TikTok. However, it failed to live up to TikTok's pervasiveness. Now, Collab is its next attempt. Both apps have audio and visual components, but TikTok gears towards comedy and entertainment. It has countless video and audio editing features that provide unique twists for each user. Collab will need to stand out enough as a music creation app in order to compete.

Since independent music production is a growing field, Collab has a chance to stand out. It can help individuals express their creative side while developing their skills. This app is for anyone who wants to create projects. It also helps connect people with their loved ones during stay-at-home orders.

Early Stages

The app is rolling out in the U.S. and Canada first. Its beta version is currently only for iOS as well. If the app takes off quickly, you can expect to see Facebook release it in more countries.

Additionally, Collab has a waitlist to join, which you can sign up for. Facebook wants feedback from users so it knows where to improve the app. If you're interested in Collab, all you have to do is sign up.

A New Form of Collaboration

Though Collab does share some ideas of collaboration from TikTok's "duet" feature, it's working to make a name of its own. Facebook must make it unique enough where users can experience something new that they can't with TikTok. Music collaboration will bring individuals together during this pandemic. Where it goes from here is up to the people.

Join the Waitlist for Collab